Travel for LiFE Case Study Competition – Tourism for Tomorrow

As part of ongoing efforts to create a sustainable, resilient and inclusive tourism sector, Central Nodal Agency for Sustainable Tourism (CNA-ST) under the aegis of Ministry of Tourism is launching Travel for LiFE Case Study competition – Tourism for Tomorrow.

In line with the principles of Travel for LiFE to promote sustainable, responsible and resilient tourism sector, the competition is being organized to recognize the best practices implemented in tourism sector.

The project or the initiative should be innovative and impactful, which contributes to achievement of Sustainable Development Goals and addresses the challenges identified in Goa Roadmap under five key priority areas. The Competition aims to compile, analyze and showcase such initiatives for replication and scaling up across the country.

Objectives of the Competition

The competition shall provide a platform for Public and Private sector stakeholders to share their success stories and best practices thereby fostering mutual learning and collective action in advancing towards SDGs.

Following are the key objectives of the competition:

1

To promote key priorities and recommendations of G20 GOA Roadmap for Tourism Sector

2

To identify national best practices to implement G20 GOA Roadmap for Tourism Sector

3

To replicate and scale up best practices to use tourism as a vehicle to achieve SDGs

4

To encourage competitive spirit amongst the States and tourism stakeholders to accelerate efforts towards achievement of SDGs

Categories for Competition

The competition aims to collect case studies that address challenges identified under any of the five Priority Areas of GOA Roadmap namely:

Green-Tourism

Greening of tourism sector for a sustainable, responsible and resilient tourism sector

Digitalization

Harnessing the power of digitalization to promote competitiveness, inclusion and sustainability in tourism sector

Skills

Empowering youth with skills for jobs and entrepreneurship in tourism sector

Tourism MSMEs

Nurturing tourism MSMEs / Startups/ private sector to unleash innovation and dynamism in tourism sector

Destination Management

Rethinking the strategic management of destinations towards a holistic approach that delivers on the SDGs

Categories of Participants

The competition is open to following three categories

Public Sector Organizations including Central Government Ministries, State Government Departments and other Government organizations.

Private Sector stakeholders including Hotels, Tour Operators, Activity Operators, Airlines and other tourism businesses

Universities

Registration Process

Applicants can submit entries on the digital portal to be set up by Ministry of Tourism.

The applicants are required to submit the Case studies of successfully implemented best practices in a structured format as per the application form covering key aspects objectives, implementation strategies, outcomes, and impact aligned with the priority areas of GOA Roadmap.

Evaluation Process

The case studies will be evaluated at two levels

State Level Evaluation – A State level committee will evaluate the case studies on areas of evaluation and forward the top 10 case studies to Ministry of Tourism.

National Level Evaluation – A National committee will evaluate the case studies forwarded by the States as per the areas of evaluation and shortlist not more than 75 case studies.

Areas of Evaluation

Benefits of participation

The shortlisted case studies will be showcased on the Sustainable Tourism Website of Ministry of Tourism, GoI to foster mutual learning and collective action in advancing towards SDGs.

The selected case studies will be featured in a national compendium prepared by Ministry of Tourism to highlight efforts taken by the tourism stakeholders in addressing challenges identified under key Priority Area.

Ministry of Tourism, Government of India will further support shortlisted Case Studies in each Priority Area of GOA Roadmap on the following lines:

1
Enhancing Visibility and Impact
2
Assistance in Capacity Building
3
Networking and Collaboration
4
Knowledge dissemination for greater good
5
Impact assessment and monitoring

Evaluation Process

Applications can submit entries on the digital portal of the Ministry of Tourism, GoI. The applicant must register before filling up the application form.

Applicants can submit more than one case study under the identified categories of competition.

The submitted case study entry should been successfully completed and the project and initiative should be in use addressing at least one or more challenges identified under Key Priority Areas of the Goa Roadmap.

For each entry, a separate application form is required to be submitted which will generate an application number for future reference.

All details must be submitted as per the format specified in the application form and must not exceed the maximum length (250 words) and/or size indicated.

For each application supporting the nomination, photos and videos are required to be attached in the prescribed format not exceeding 3 MB.

Incomplete and/or late applications shall not be considered.